丝芙兰

Sephora is phonetically rendered as 丝芙兰 (Sī fú lán) in Chinese. 丝 means 'silk', 芙 means 'lotus flower', and 兰 means 'orchid'. Together 'silk lotus orchid' creates a luxurious, floral name for a beauty retail chain. Sephora was founded in France in 1969 and acquired by LVMH in 1997. The chain operates hundreds of stores in China and is a key retailer for global beauty brands.

Character-by-character pronunciation

丝芙兰 uses 3 characters to represent the brand name in Chinese. Each character contributes to the phonetic or semantic rendering.