Samsung in Chinese

三星

Sān xīng

Technology
Naming strategySemantic translation

Samsung (삼성) is a Korean word meaning 'three stars'. Its Chinese name 三星 (sān xīng) is a direct translation of the Korean meaning — 三 means 'three' and 星 means 'star'. This makes it one of the cleaner cross-language translations in brand naming.

Character-by-character pronunciation

Sān
xīng

三星 uses 2 characters to represent the brand name in Chinese. Each character contributes to the phonetic or semantic rendering.

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Chinese brand renderings are the standard names used in Chinese-speaking markets · for reference