HP in Chinese

惠普

Huì pǔ

Technology
Naming strategyPhonetic + semantic blend

HP (Hewlett-Packard) is rendered as 惠普 (Huì pǔ) in Chinese. 惠 means 'kindness/benefit/favor' and 普 means 'universal/widespread'. Together 'universal benefit' is an auspicious, widely accessible name for a technology company. 惠普 was chosen to phonetically approximate 'Hew-Pack' while conveying HP's mission of accessible technology.

Character-by-character pronunciation

Huì

惠普 uses 2 characters to represent the brand name in Chinese. Each character contributes to the phonetic or semantic rendering.

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Chinese brand renderings are the standard names used in Chinese-speaking markets · for reference