Courvoisier in Chinese

拿破仑

Ná pò lún

Spirits
Naming strategySemantic translation

Courvoisier is famously known as 拿破仑 (Ná pò lún) in Chinese — meaning 'Napoleon'. This is because Napoleon Bonaparte was a great admirer of Courvoisier cognac, reportedly taking barrels of it on his campaigns. The Chinese market adopted the Napoleon connection as the brand name. Courvoisier was founded in 1809 and is now owned by Suntory. 拿破仑 is also the Chinese name for Napoleon the person.

Character-by-character pronunciation

lún

拿破仑 uses 3 characters to represent the brand name in Chinese. Each character contributes to the phonetic or semantic rendering.

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Chinese brand renderings are the standard names used in Chinese-speaking markets · for reference