Bulgari in Chinese

宝格丽

Bǎo gé lì

Luxury
Naming strategyPhonetic transliteration

Bulgari (BVLGARI) is phonetically rendered as 宝格丽 (Bǎo gé lì) in Chinese. 宝 means 'treasure/precious', 格 means 'style/standard/grid', and 丽 means 'beautiful'. Together 'precious style beautiful' captures the Italian jewelry house's aesthetic. Bulgari was founded in Rome in 1884 by Sotirio Bulgari, a Greek silversmith. It is known for its bold, colorful jewelry and is part of LVMH.

Character-by-character pronunciation

Bǎo

宝格丽 uses 3 characters to represent the brand name in Chinese. Each character contributes to the phonetic or semantic rendering.

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Chinese brand renderings are the standard names used in Chinese-speaking markets · for reference