宜家

IKEA's Chinese name 宜家 (Yí jiā) means 'suitable home' or 'fitting for the home'. 宜 means 'appropriate/fitting' and 家 means 'home/family'. The name is phonetically close to 'I-K-EA' while conveying an ideal meaning for a home furnishing brand.

Character-by-character pronunciation

宜家 uses 2 characters to represent the brand name in Chinese. Each character contributes to the phonetic or semantic rendering.