Breguet in Chinese
宝玑
Bǎo jī
Luxury WatchesNaming strategyPhonetic transliteration
Breguet is rendered as 宝玑 (Bǎo jī) in Chinese. 宝 means 'treasure/precious' and 玑 means 'irregular pearl/small pearl'. The name has a distinctly precious quality — a treasure of irregular pearls — that fits a watchmaker founded by Abraham-Louis Breguet, inventor of the tourbillon and the Breguet overcoil.
Character-by-character pronunciation
宝Bǎo
玑jī
宝玑 uses 2 characters to represent the brand name in Chinese. Each character contributes to the phonetic or semantic rendering.
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Chinese brand renderings are the standard names used in Chinese-speaking markets · for reference