Mattel in Chinese

美泰

Měi tài

Toys
Naming strategyPhonetic transliteration

Mattel is phonetically rendered as 美泰 (Měi tài) in Chinese. 美 means 'beautiful/America' and 泰 means 'peace/great'. Together the name has a positive, auspicious feeling while phonetically approximating 'Mattel'. Barbie (芭比, Bā bǐ) and Hot Wheels are Mattel's most famous brands in China.

Character-by-character pronunciation

美Měi
泰tài

美泰 uses 2 characters to represent the brand name in Chinese. Each character contributes to the phonetic or semantic rendering.

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Chinese brand renderings are the standard names used in Chinese-speaking markets · for reference