Toblerone in Chinese
三角巧克力
Sān jiǎo qiǎo kè lì
Food & BeverageNaming strategySemantic translation
Toblerone is commonly called 三角巧克力 (Sān jiǎo qiǎo kè lì) in Chinese, meaning 'triangle chocolate'. This semantic name perfectly describes the product's distinctive triangular prism shape inspired by the Swiss Alps. Toblerone was created in 1908 by Theodor Tobler in Bern, Switzerland. It is now manufactured by Mondelēz International and sold in its iconic triangular packaging.
Character-by-character pronunciation
三Sān
角jiǎo
巧qiǎo
克kè
力lì
三角巧克力 uses 5 characters to represent the brand name in Chinese. Each character contributes to the phonetic or semantic rendering.
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Chinese brand renderings are the standard names used in Chinese-speaking markets · for reference