好时

Hershey's is rendered as 好时 (Hǎo shí) in Chinese. 好 means 'good/great' and 时 means 'time/era'. Together 'good times' perfectly captures the brand's joyful, celebratory chocolate positioning while phonetically approximating 'Her-shey'. Milton S. Hershey founded the company in 1894 in Pennsylvania. Hershey's chocolate is one of the most recognized American candy brands.

Character-by-character pronunciation

好时 uses 2 characters to represent the brand name in Chinese. Each character contributes to the phonetic or semantic rendering.