汉堡王

Burger King is directly translated as 汉堡王 (Hànbǎo wáng) — 汉堡 is the Chinese word for 'hamburger' (itself a phonetic rendering of 'Hamburg') and 王 means 'king'. This straightforward semantic translation works perfectly in Chinese.

Character-by-character pronunciation

汉堡王 uses 3 characters to represent the brand name in Chinese. Each character contributes to the phonetic or semantic rendering.